Search engine traffic is highly valuable, mainly because it’s free and targeted. Even though there are a number of factors that determine your success with SEO, you need to first focus on the on page SEO factors before going towards link building and other off page stuff. So what exactly is on page SEO? It’s merely the optimization work that you do on your own webpage. Right from the content that you create to the keywords that you choose, all fall under on page SEO. In this article we are going to explore some of the things that you can do to increase the success of your “on page SEO.”
Perhaps the first things that you need to really focus on are the keyword phrases you most want to work with. If you want on page SEO to really work for you, you need to figure out the keywords that you most want to go after. Do some research and figure out which keywords you are going to choose to go after. You do not need to spend a bunch of your money on any of those high tech keyword mining tools to do this. The free ones, like the “Google Keyword Tool” and you will be fine. It’s good to pick the keywords for which competition is not already fierce. And it should have a considerable amount of traffic levels. If you track down one of these keywords, you’ll have a much easier time of your on page optimization.
Your meta title shouldn’t contain more than sixty six characters–including the spaces between your words. If you can keep it down to sixty, it’s even better. Don’t make it longer than it has to be. Limiting your character count can do quite a lot to raise your success. No matter what people will tell you, on page SEO is not nearly as complicated as people make it sounds. Taking care of the smaller elements now, brings you big success in the long term. You just need to focus on all of the right things, even when they look to simple.
Keyword density is something that many ignore or are simply unaware of. Years ago spamming with your keywords fell out of favor with the search engines and Google, mainly. Trying to put too many keywords on your site will only earn you negative SEO scores with the engines. There is no one exact percentage of keyword density that you should shoot for, but rather it is a small range of approximately 2-4% and maybe 5% at the very most. What you definitely do not want is too many as that is always a problem.
There is no hard science involved with SEO for on-page, and that is why we do not understand why more people do not use it. Tons of people have no interest in ranking, but unfortunately there are tons who do. If you can be patient and persevere in your efforts, then welcome to the world of free, targeted traffic for life. After you have read all you can stand, then get to work and be sure to take action on all of it.